July 22, 2009
An InsiderAdvantage / Majority Opinion Research poll of Atlanta residents finds that transportation remains a significant issue in the region’s economic competitiveness; that reducing the use of cars is the most important action residents can take to ensure a sustainable economic future in the city; that rail is the most preferred alternative to personal car use; and, that Atlanta residents want the opportunity to vote on a temporary sales tax dedicated to transportation improvements.
Q. What is the most important public or private investment that could be made for the Atlanta metro area to ensure that the region remains economically competitive?
Transportation: 30%
K-12 Education: 28%
Health care: 12%
Higher education: 5%
Retail: 3%
Technology: 2%
Other: 8%
Don’t know: 12%
Q. What is the most important factor for you in deciding where to live?
Neighborhood safety: 22%
Close to work: 20%
Cost of housing: 16%
Close to family/friends: 13%
Close to shopping: 10%
Other: 10%
Don’t know: 9%
Q. What is the most important action residents can take to ensure the metro Atlanta area has a sustainable future?
Reduce use of cars: 31%
Reduce water consumption: 15%
Recycle more: 9%
Reduce electricity consumption: 4%
Other: 21%
Don’t know: 20%
Q. What is the most important environmental issue in metro Atlanta today?
Water availability: 34%
Air quality: 25%
Land use: 11%
Energy consumption: 8%
Other: 9%
Don’t know: 13%
Q. If you were to choose a travel alternative to your car, what would be your first choice?
Rail: 39%
Sharing a ride: 16%
Bicycle: 10%
Bus: 7%
Taxi: 6%
Walking : 6%
Other: 11%
Don’t know: 5%
Q. What is most lacking in the metro Atlanta area’s transportation system?
Transit options like rail: 46%
Alternative routes: 19%
Bike paths/sidewalks: 10%
Ride sharing: 5%
Other: 11%
Don’t know: 9%
Q. How confident are you that metro Atlanta will have a sustainable economic future?
Very confident: 25%
Somewhat confident: 40%
Not very confident: 18%
Not at all confident: 6%
Don’t know: 11%
Q. Do you plan to live in Atlanta for the foreseeable future?
Yes: 72%
No: 10%
Not sure: 18%
Q. Would you favor or oppose allowing the public to vote on a referendum for a temporary 1-cent sales tax dedicated to improving transportation?
Favor: 68%
Oppose: 20%
Don’t know: 12%
The poll of 606 city of Atlanta residents was conducted on July 21, 2009 and was weighted by age, race, gender and household income. The poll has a maximum sampling error of +/- 3.9%.
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