For a limited time, Majority Opinion Research is offering special pricing to the Travel & Tourism industry on three of its most popular services.
Market Positioning Study: Understanding your relative position in the marketplace to gain market share…
This study measures strength of brand in terms of awareness and imagery, as well as uncovering travel habits and practices that will figure prominently into future marketing efforts. The results of this research also include a perceptual map to show the brand positioning of your destination relative to your key competitors so you can further differentiate your destination to gain visitors from competitive destinations.
PRIZM Profile Analysis: Considered to be one of the most instantly actionable studies…
This study is an important part of an overall plan to effectively market a travel destination. Knowing who is visiting the destination in terms of geographics, demographics, and lifestyle helps define the optimal branding of the destination and provides the opportunity to “laser target” new visitors. That is, it shows us who is currently attracted to the destination, where specifically to find more people just like those who are visiting, how to reach them, and what messages will motivate them.
Research Audit: Getting more out of the research you’ve already conducted…
You provide the research you’ve conducted over the past 3 to 5 years and our travel and tourism team comes back to you with an executive summary of cohesive (across study) conclusions and recommendations for the future as well as a solid plan to help you use marketing research to be more effective in the marketplace.
Contact Majority Opinion Research today for special pricing!
1-877-5-ASK-MOR
proposal@majorityopinionresearch.com |
